In this nearly eight-minute video, Lady Gaga talks—with well-rounded elocution—about her new fragrance, Fame, and the feature video by Steven Klein. The black eau de parfum was launched at the Guggenheim Museum later that night in a Warhol-worthy performance-art piece in which the dark-dabbling diva hatched from a large-scale bottle for her 15 minutes of fame, whereupon she had the back of her head shaved and inked by tattoo artist Mark Mahoney.