So Soviet: Gosha Rubchinskiy Spring 2017

As guest designer of Pitti Uomo in Florence, Gosha Rubchinskiy seized on his outsider image. The Russian men’s designer plumbed his pubescent Soviet roots to come up with ill-fitting sweats, pin-laden jackets, gold chains, acid-washed denim, and a preponderance of red, as well as an array of tracksuits and running shorts, recalling the intimidating athleticism of Russian Olympians.



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