Hood By Air Presents at Pitti Uomo

Hood By Air, designed by Shayne Oliver, was the latest special guest of Pitti Uomo trade show in Italy, following the likes of Kenzo, Band of Outsiders, and Haider Ackermann. The runway show — at Villa di Maiano, just outside Florence — featured the kind of evocative, gritty, androgynous looks the Brooklyn-based label has been showing in New York for several years, to much populist acclaim.

As supporting material, Hood By Air also commissioned a kind of journal depicting of the evolution of the brand. Photos of the collection as preliminary ‘toile’ garments are meant to show the process and details of the pieces, while photos of a road trip through England by twins Sam and Joe O’Neil, clad in archival HBA, convey the kind of dishabille and disregard that defines the brand.

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