Think You Know Elsa Schiaparelli?

Test your knowledge with this cheeky short video — created by filmmaker Christian Borstlap with creative agency The Ambassadors — showing the couturière’s famous firsts, from the use of trompe l’oeil to her collaboration with Salvador Dali. Most of her designs and actions were, of course, intended to be “shocking” — a word that, with an exclamation mark at the end, became the name of her best-selling fragrance, launched in 1937. Nowadays the revived label is directed by Marco Zanini, whose first couture collection last month stayed true to Schiap’s surrealist tendencies. The future looks…pink.


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