Looks like one of our 2014 predictions is already coming true. Last night at the CES (Consumer Electronics Show) in Las Vegas, chipmaker Intel announced plans to explore the realm of wearable technology. The terrain, however, has been anything but smooth, judging from other tech giants. In response to its much-heralded Glass eyewear, Google can barely get more than an air kiss from the style-minded.
Intel has an advantage, though. They’re working with Barneys and Opening Ceremony, as well as the CFDA, on a fashion-friendlier accessory — a bracelet — that presumably won’t look like it belongs to a Russian robot from the ’50s. OC will help with the design of the smart device, which of course would use Intel technology, while Barneys will carry it in their stores (as will OC).
“The collaborations we announced today are indicative of Intel’s collective and conscious approach to the wearable market,” said Intel VP Ayse Ildeniz. “Our shared vision is to accelerate wearable technology innovation and create products that both enhance peoples’ lives and are desirable to wear.” It’s going to be a tough road, but no one said starting trends was easy.
We’re probably excluding ourselves from the test pool, but please can it look like these? …