Video Fix: Meadham Kirchhoff Spring 2014 Men’s

Ready for some intense social commentary with your fashion films? Look no further than Meadham Kirchhoff’s new video, showcasing the colorful clogs, latex raincoats, and florals and ginghams of the London duo’s spring 2014 men’s collections, “I Do Nothing,” mixed with scenes of war, destruction, and torch-wielding mobs. Directed by Sharna Osborne and shown prior to the runway show in June, the film shows bits of footage from various conflict zones in Europe, intended to convey the eternal struggle between individuality and conformity, David and Goliath, small clothing label and big fashion machine…


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