Bespoke and Be Seen: Alexander McQueen Launches Men’s Made-to-Measure

Are we witnessing the couture-ization of punk? Today, one day before the Met’s Punk show opens to the public, the subject of the museum’s greatest fashion spectacle in modern memory, the house of Alexander McQueen, announced the launch of a bespoke service. The news, coming just months after the men’s flagship opened on the famed Savile Row in London, recalls the late designer’s origins in bespoke, toiling for Anderson & Sheppard and Gieves & Hawkes before branching out on his own.

Here’s how it works. Bespoke clients head down to a workroom in the store’s basement, where they’re measured by the label’s head tailor, who hand-drafts and cuts the pattern. Following that, there are two or three more fittings over the next eight to ten weeks. Clients choose from an assortment of exclusive fabrics, prints and patterns, all of which is cut in the house style—which is to say a trim silhouette and a sharp pagoda shoulder, a McQueen signature. Prices start at £3,600 for a two-piece suit, and escalate briskly for three-piece suits, morning coats and so on.

Alexander McQueen men’s, 9 Savile Row, London, W1S 3PF, +44 (0) 207 4948840

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