This is the season of the beautiful unknown. Many a fall campaign has model maniacs scratching their head and thinking: who? Versace got the ball rolling with Elza Luijendijk, before Louis Vuitton debuted a cast of up-and-coming models, including Mackenzie Drazan and Marie Piovesan. Not to be outdone, Balenciaga struck back with a cast of newcomers, among them Anniek Kortleve and Julier Bugge.
But in a season of fresh faces, Stef van der Laan has pulled a coup, bagging herself a Givenchy campaign alongside all-stars Stella Tennant and Joan Smalls. The Netherlands native made her debut at the Givenchy show, as an exclusive, naturally, before landing the ad, shot by Mert and Marcus. Following appearances in Chanel and Versace couture, it’s certainly her moment. Here’s hoping her blonder-than-blond tresses, ethereal gaze, and nearly nonexistent eyebrows can help her sustain the heat and stand out from the pack of newbies.