We have sad news to report. Seven New York, the little boutique that could, can no more. The underground haven for fashion-forwardness is closing its doors at 110 Mercer Street, effective immediately. Hint readers will recall that, for four years, the shop has had to contend with excessive scaffolding obscuring its door and signage. It was already a hidden gem requiring a fair amount of sleuthing to find, but an extra layer of scaffolding erected 15 months ago by the neighboring Donald Judd Foundation, which is undergoing a multi-million dollar renovation, all but killed any foot traffic to the basement-level shop. Two years of litigation proved fruitless.
But as they say, when one door closes, another opens. So the store’s founder and buyer Joseph Quartana will now focus on Seven’s website, which we understand has already been doing brisk enough business. Over the coming months, the next version of the e-store will be unveiled, promising a wider selection and curated content from its family of designers. “It’s really a blessing,” he tells us. “Now I can focus all my energies on buying and selling fashion once again, instead of real-estate law, which I’ve wasted way too much time on over the last two years.”
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