A Store Is Born: Alexander McQueen in Beijing

You haven’t arrived until you open a store in China and stage a massive fashion show, as Alexander McQueen now has. This past Friday, in partnership with the Hong Kong megastore Joyce, Sarah Burton hosted a celebrity-studded cocktail at the new boutique in the swanky Sanlitun North Village shopping center, followed the next night by a recreation of the fall 2011 collection for 300 of Beijing’s mostest. A cast of Chinese models—Liu Xu, Zhang Xu Chao, Chen Bi Ke, Xie Fei Yuan, Li Dan Ni—paraded the collection down the runway. So it’s official, China is the only country left with any disposable income to speak of.

Leave a comment