Use Alt. and You Won’t Have to Cut All Your Hair Off

It’s February and this winter’s been a bitch. Cutting all your hair off is an option, yes. So is Alt.’s Botanica hair care line, fortified with super nourishing French argan oil—and no sulfates or sodium chloride. The simple act of shampooing ($24 on their website) and conditioning ($24) with this stuff means you’re not hiding your mane in a hat or masking nasty dryness in braids. Add a small dollop of Loop, the hair cream designed to enhance curls and waves ($29), and it’s like you’re back in mid-summer. Plus, the whole line is the same milky pink as truck-stop hand soap, but smells like the fruitiest bubble gum ever.


Leave a comment