…the three limited-edition T-shirts Marc Jacobs made for Playboy, only $35 apiece in the Marc by Marc Jacobs store (403 Bleecker St.) during New York Fashion Week, today through February 18. Even better, all proceeds will benefit Designers Against AIDS.

Of course, Marc hasn’t stopped his trademark-toying at the logo. He’s featuring a Playboy-themed window—in conjunction with the six-volume collector’s book set Hugh Hefner’s Playboy, in the window across the street at Bookmarc (400 Bleecker St.)—where shoppers can have their picture taken with in-the-flesh Playboy bunnies wearing original bunny costumes from the Playboy vault. Who says those girls have it easy?