H&M Released the First Campaign Image of Its Lanvin Collaboration

Although the collection doesn’t hit stores till November 23, and the complete range of looks won’t be unveiled until November 2, H&M released a campaign image from its much-anticipated collaboration with Lanvin today. And by much-anticipated, we mean fawning expectation verging on religious hysteria bound to culminate in mass stampedes and more than a few fashion zealots spending Thanksgiving in the ER. But if the first official look is any indication, the pain will definitely be worth it. The image, shot by David Sims, features models Hannelore Knuts, Jane Schmitt, Tati Collitar, and Natasha Poly clad in classic shapes from Alber Elbaz—knockout glamour at a fraction of the cost. Luckily, there are still a few weeks until opening day. We suggest you work in some endurance training because once those doors are thrown open, only the fittest will survive.

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