We’re J’Loving…

the latest smart design from DBA: a ballpoint pen. Not just any ballpoint pen, of course, but the only 98% biodegradable pen in the world. The 98 pen is also the only pen that uses ink made from simple, pronounceable ingredients. (Watch this video, it’s a must!) Loads of celebs picked up the pen to doodle their support for DBA (and the clean-water advocacy group Riverkeeper), among them Grace Coddington, André Balazs, Colin Firth, Mick Jagger, Richard Phillips, MGMT and Salman Rushdie, host of launch party at The Standard NYC and certainly no stranger to a pen. Pick up a pen at No. 8a, 22 W. 29th Street, 212-725-0008.


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