MASS Appeal

Here’s more proof there’s never, ever a shortage of things to see or do. The brainchild of fashion photographers Carmen Freudenthal and Elle Verhagen (the Dutch duo responsible for this amazing Raf Simons image), MASS is a week-long installation incorporating video, art, performance and sound in an unexpected location in the center of Amsterdam. Each night, Freudenthal and Verhagen have invited creative types—i.e. Bernhard Willhelm, Mediamatic, Foam Magazine—to contribute to the exhibition in an equally unexpected way. There’s really no telling what will happen.


MASS, Kerkstraat 58-60, 1017 GM, Amsterdam, December 11-13 & 18-20, 5-9 pm, launching December 10, 8 pm (invitation only)

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